Privacy Policy

01Introduction & Scope

BDS Elite Pvt. Ltd. ("BDS Elite", "we", "us", or "our") is committed to protecting the privacy of individuals who visit our website, use our services, or otherwise interact with us. This Privacy Policy applies to personal data collected through our website at bdselitepvtltd.in and in connection with our securities and commodities, investment advisory, market research, portfolio management, and digital asset services.

By using our website or engaging our services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with any part of this policy, please do not use our website or services.

02Information We Collect

We may collect the following categories of personal data, depending on how you interact with us:

Information You Provide

• Name, email address, phone number, and postal address
• KYC documentation and identity verification details, where applicable to onboarding
• Financial information relevant to advisory or brokerage services, such as income range or investment objectives
• Communications you send us via WhatsApp, email, phone, or our contact form

Information Collected Automatically

• Device information, browser type, and IP address
• Website usage data, such as pages visited and time spent, collected via cookies and similar technologies

03How We Use Your Information

We use personal data for purposes including:

• Providing, managing, and improving our brokerage, advisory, research, portfolio management, and digital asset services
• Verifying your identity and completing onboarding or KYC requirements
• Communicating with you about your account, queries, or service updates
• Complying with applicable legal, regulatory, and tax obligations
• Improving the security, functionality, and performance of our website

We do not use your financial or personal information for any purpose beyond what is necessary to deliver our services or as required by law.

04Legal Basis & Consent

We process your personal data on the basis of your consent, as required under the Digital Personal Data Protection Act, 2023, or where processing is necessary to comply with a legal obligation, or to fulfil a contract you have entered into with us. Where we rely on your consent, you may withdraw it at any time by contacting us using the details in Section 11, though this may affect our ability to provide certain services.

05Sharing & Disclosure

We do not sell your personal data. We may share your information only in the following circumstances:

• With regulators, exchanges, or government authorities where required by applicable law
• With service providers who support our operations (such as IT infrastructure or communication tools), under confidentiality obligations
• Where disclosure is necessary to establish, exercise, or defend legal claims
• With your explicit consent, for any purpose not covered by this policy

06Data Security

We implement reasonable technical and organisational security practices to protect your personal data against unauthorised access, alteration, disclosure, or destruction, consistent with the standards expected under the Information Technology Act, 2000 and applicable rules. However, no method of transmission or storage over the internet is entirely secure, and we cannot guarantee absolute security.

07Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, including any legal, accounting, or regulatory record-keeping requirements applicable to financial services providers in India. Once retention is no longer necessary, we take steps to securely delete or anonymise the data.

08Your Rights

Subject to applicable law, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request erasure of your data, where retention is no longer required by law
• Withdraw consent for processing based on consent
• Register a grievance regarding how your data has been handled

To exercise any of these rights, please contact us using the details in Section 11.

09Cookies & Tracking Technologies

Our website may use cookies and similar technologies to improve functionality and understand how visitors use our site. You can control or disable cookies through your browser settings; however, doing so may affect certain features of our website.

10Children's Privacy

Our services are intended for individuals who are at least 18 years of age and legally capable of entering into financial engagements. We do not knowingly collect personal data from minors. If you believe a minor has provided us with personal data, please contact us so we can take appropriate action.

11Grievance Officer

In accordance with the Information Technology Act, 2000, the rules made thereunder, and the Digital Personal Data Protection Act, 2023, any questions, concerns, or grievances regarding this Privacy Policy or the handling of your personal data may be addressed to our Grievance Officer using the details below.

12Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable law. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

13Governing Law & Jurisdiction

This Privacy Policy is governed by the laws of India. Any disputes arising in connection with this policy shall be subject to the exclusive jurisdiction of the courts of India.